DAILY 3.0: DEEP DIVE

The walls are coming down.

A few years back, your everyday bag only needed to handle a simple home-office-home journey.

That changed.

The Daily 3.0 is made with your new reality in mind. It transitions effortlessly between work and play, nature and office, Tokyo and Tofino – because you do, too.

Your little secret.

The Daily 3.0 is built for everyday flow – and hides a ton of pro-level features under the hood.

Look for this badge

3.0

To see what's new in 3.0

Next-gen fabric, for the next generation.

Real talk: the best bag for the environment is the one that lasts the longest. That’s why using recycled yarn for our new Picton™ fabric wasn’t enough – it also had to give new meaning to ‘tough’.

3.0

COMPETITOR FABRIC

53N / 47N

2.0 FABRIC

77.4N / 45.7N

PICTON FABRIC

94.6N / 70.5N

COMPETITOR FABRIC

1150mm

2.0 FABRIC

1300mm

PICTON FABRIC

1800mm+

COMPETITOR FABRIC

12,000 cycles

2.0 FABRIC

30,000 cycles

PICTON FABRIC

32,000 cycles

TEAR STRENGTH:
22% INCREASE

COMPETITOR FABRIC

53N / 47N

2.0 FABRIC

77.4N / 45.7N

PICTON FABRIC

94.6N / 70.5N

WATER RESISTANCE:
35% INCREASE

COMPETITOR FABRIC

1150mm

2.0 FABRIC

1300mm

PICTON FABRIC

1800mm+

ABRASION:
7% INCREASE

COMPETITOR FABRIC

12,000 cycles

2.0 FABRIC

30,000 cycles

PICTON FABRIC

32,000 cycles

Made from recycled yarn

Non-toxic WATER-Resist coating

Attracts less hair, lint and dust

Bluesign-certified supplier

3.0

We didn’t stop at the outside.

The Daily's interior is lined with a new, ultra-low-emission fabric that we repurposed when everyone else was mindlessly throwing it into landfill. Most important? It’ll take everything you throw at it – so your internals stay sharper, longer.

"I've been using Minaal gear since Day 1 – to travel the world AND navigate day-to-day life. The versatility and durability are unparalleled. Thoughtfully-designed bags that my whole family now uses, in the city and beyond. The awesome customer service is just the cherry on top!"

BRIAN D. — PARIS, FRANCE

Comfort, yes. Bulk? Never.

We rebuilt from the inside out to create our new Unified Harness™. Same streamlined size, fewer resources used – yet even more comfortable, for a wider range of humans.

3.0

Soft & strong.

Re-engineered, multi-layered EVA foam in the Unified Harness now runs flush to the edge of each strap, giving your shoulders a flexible and forgiving fit.

Formed & fitted.

Upgraded internal panels support the Harness – and your spine – by reducing bulk and reinforcing high-impact areas.

Did you know?

Most bags use mesh ‘spacer foam’ on the back panel, because it’s the cheapest option. It’s also a clear signal to everyone else that you’re wearing a backpack designed for the outdoors. Which is fine... until you’re headed for the office.
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That’s why the Daily 3.0 uses an integrated, single-piece, custom-molded foam panel with indented airflow channels. You're at home everywhere – and the Daily is right there with you.

"I can sincerely tell you that I love this bag: the material is great, zippers work smoothly, and lots of pockets to organize your stuff. Fits everywhere (including under the airplane seat!) and you can quickly access everything you put inside it. This bag became my favorite one. Great job!"

ADRIANA M. — MISSISSAUGA, CANADA

3.0

Professionals count in seconds.

Hiding your backpack straps = cool. Hiding them in five seconds flat? Way cooler. Our new detachable strap snap opens wide, making it even easier to switch the Daily to business mode. And when the straps are hidden, added foam in the top carry handle means a comfier grip, no matter the trip.

Some things are worth protecting.

"I love risking my $2000 laptop every time I step out the front door,"
said no one, ever.

Peace of mind. Now even easier.

You carry your office everywhere you go, so our patented DeviceNest™ protects everything you can’t afford to lose, by suspending your devices away from exposed edges.
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Accessing your devices from the top and side of your bag is now even easier, with wider entry points in both directions – meaning no need to trade safety for speed.

SECURE DEVICE SLEEVES

Custom SIZE setups

UP
TO

Device-compatible PRIMARY SLEEVE

UP
TO

Device-compatible SECONDARY SLEEVE

LESS IS MORE

We’re merciless with bag features. If it doesn’t actively help you, if it doesn’t reduce friction from your life – it’s not worth carrying.

custom sizing system

With up to 16 possible configurations, the DeviceNest promises a snug fit – even if you change up the size of your next laptop. It’s how we build gear for the long term.

Rain is not the enemy.

Most companies want to charge you extra for a rain cover, or they make performance compromises by using one fabric that tries to do everything. No bueno. The 3.0 comes bundled with a featherweight, seam-sealed, detachable rain cover that packs into itself – no strings attached.

A hideout for your passport.

If you’ve ever been frustrated finding the perfect spot for your passport or valuables – this one’s for you. The 3.0 features our new secret pocket, seamlessly integrated into the back panel.
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Near-impossible for anyone else to access when you're on the move – but sling the bag around one shoulder, and your valuables are at your fingertips.

3.0

ACCESSIBLE

SECURE

SIZED TO FIT

"It's a family affair – from the 6 year old to Grandma, the Daily and Carry-On are travel and work essentials. We used just one Minaal each for a 9-day winter trip to Colorado. Pro tip: the Shoulder Sling makes carrying the Daily with a Carry-On a breeze!"

Suzanne m. — Sugar Land, USA

Keeping you on lock.

POCKETS IN POCKETS

Because one layer isn't always enough, we nest zippered pockets inside key access points for extra security.

LOCKABLE ZIPPERS

When you feel the need, go extra-secure by padlocking your main and tech compartments shut.

3.0

A LIGHTER LOAD

Your most valuable possession is a healthy spine – so our Unified Harness spreads the weight around.

Break free.

The Daily 3.0 reduces the friction of everyday movement, freeing you to focus on what’s truly important.

Open wide. From all angles.

The Daily's main compartment opens flat, to be easily packed – and unpacked – in seconds. Internal pockets are zippered and use mixed fabrics for extra visibility and versatility.
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270-degree zippers mean 270-degree access, without having to dig past layers of the stuff you’re *not* looking for.

3.0

For your office, too.

The separate device compartment also lies flat, and the DeviceNest, document sleeve, and tech panel keep you sorted. And because life comes at you from all angles: the DeviceNest takes both top and side entry.

Did someone say ‘aerodynamic’?

Hide the shoulder straps in seconds, for a more streamlined look – then, the foam-padded carry handles and Shoulder Sling accessory glide you past the fumbling hordes.

“The best bag I have ever owned: thoughtful, minimal design, stellar build quality, and a company that stands behind its craftsmanship. It’s survived several years of daily one-bag travel across every environment. Minaal listens to the community and they keep getting better (which I didn't think was possible)!"

DUSTIN W. — San Francisco, USA

More than just a bag.

Our tens of thousands of users – spread around the world, and in our private community forum – are quite literally our reason for existing. Our daily mission is to make their original purchase more valuable for the long term, and ensure that any issues are handled immediately, by a real human.

As a Minaal owner, you’re part of something bigger than a product.

We can’t wait to say hi.

It’s the little things.

Anyone can make a bag. But most people who make bags, don’t actually work and live on the road. We do – that’s why we sweat the details.

Make some noise

Cities can be just as wild as the wilderness, so for when you need attention, we built a subtle whistle into the Daily’s chest strap.

3.0

Elastic internal loops

The Daily 3.0 features new elasticated loops for the Shirt Protector accessory, taking up less space and holding tighter, so your finest threads don’t go flying.

Velcro straitjacket

We wage our War On Dangle in even the darkest corners of the bag: hidden velcro patches in the tech sleeve clear the way for smooth entry & exit of your devices.

Current bag still in great condition? Oh, we got you.

The last thing we want to create is more waste. That’s why – if you don’t have a way to sell or gift your current bag – we’ll receive it, guarantee a good home for it, and throw you a $20 store credit. You upgrade your set, we take care of the rest.

All this.
Without all that.

You might be thinking: ugh, all those features are going to be heavy.

We say: do you even know us?

Light carry weight is critical for staying in flow. So we streamlined internal structure and reduced material consumption, to ensure the Daily stayed featherweight.

2.16lb / 0.98kg

*AVERAGE COMPETITOR: 3.1lb / 1410g

Lighter THAN

A SMALL COCONUT

TWO-AND-A-HALF STANDARD LOAVES OF BREAD

2.17LB OF FEATHERS

Going places.

Here’s how we approach our craft.

FOR THOSE WHO KNOW

We make opinionated gear, because we live on the road and we know what it takes. Not for everyone – perfect for us.

OVER THE HORIZON

Unlike most luggage, we design with *international* carry-on size limits in mind. Because your life doesn’t stop at the border.

THE PERFECT BLEND

We use best-in-class components to handle life on the move, and wrap them in a minimalist aesthetic – so you’re equally at home in the outdoors and the office.

HERE TODAY, HERE TOMORROW

We’re 100% community-funded, without any crazy investor growth expectations. That means we’re with you for the long term.

MORE THAN MONEY

We’re a Triple Bottom Line company, meaning we act on wider, more sustainable guiding principles: People, Planet, and Progress.

UNDER THE SURFACE

Good design means caring about the stuff you won’t ever see. We build from the inside out, to guarantee the longest possible lifespan for your gear.

LESS IS MORE

We’re merciless with bag features. If it doesn’t actively help you, if it doesn’t reduce friction from your life – it’s not worth carrying.

IT’S ABOUT THE PEOPLE

When you invest in a Minaal, you’re getting more than just a product. On top of our members forum, we're happy to help and always just an email away.

FAIR PRICES

We don’t randomly discount, because we set honest prices in the first place. We don’t pretend to be who we’re not. And we’ll never BS you.

Ready to roll.

‍The Daily 3.0 is our companion for our next steps forward, into the unknown.

If we can’t take it to Osaka – we’ll throw it in the car. If borders are closed – we’ll explore the local.

‍No matter your destination, or your distance covered, you’ll know that your gear has done a million miles of testing before it reaches you.

We don’t just stand behind it.

We put it on our backs.

Jimmy & Doug

Minaal Co-founders

“Work, play, travel… when you need one bag to handle them all, Minaal doesn’t disappoint.”

Carryology

“A delight to use.”

Chase Reeves

“You might fall in love with the Daily.”

Pack Hacker

“Extremely high quality of materials and workmanship; low-profile look.”

Tynan.com

"Worth It."

AlexKwa.com

“Surprisingly good."

Doug's Mum

Daily 3.0 Bag

$289 USD

Buy Now

“Work, play, travel… when you need one bag to handle them all, Minaal doesn’t disappoint.”

Carryology

“A delight to use.”

Chase Reeves

“You might fall in love with the Daily.”

Pack Hacker